rulesimple

Board and Product Advisory

Standing product judgement for founders and boards, without an operating commitment.

Who this is for

  • A founder with no peer to test product decisions against
  • A board that lacks product literacy and cannot challenge what it is shown
  • An internal product leader who needs external coaching

What it addresses

Board and Product Advisory exists because the most consequential product decisions are usually taken without challenge. The people best placed to challenge a chief executive's product decisions typically report to that same person, which removes any real check on the decision before it is made.

Board and Product Advisory provides judgement and challenge rather than operating support. RuleSimple carries no accountability for outcomes and undertakes no team management as part of this engagement.

How it works

1
Founder sessionMonthly

Founder session

Two hours on the decisions in front of the business, scheduled in advance.

2
Board attendanceQuarterly

Board attendance

Attendance at one board meeting, with review of the product material beforehand.

3
Review and challengeOngoing

Review and challenge

Written commentary on strategy, roadmap and board materials on request.

What is delivered

  • Monthly founder sessions
  • Quarterly board attendance
  • Written commentary on materials submitted for review

What is required from you

  • Materials shared in advance of each session
  • Willingness to be challenged on decisions already taken

What is not included

  • Operating responsibility or accountability for outcomes
  • Team management or delivery work
  • Any formal appointment as a director

Common questions

What does a product advisor do for a board?

A RuleSimple product advisor provides standing product judgement to a board, including attendance at one board meeting per quarter and review of the product material beforehand. Board and Product Advisory is intended to give a board the ability to challenge product decisions it would otherwise be unable to assess.

How often does a product advisor meet the founder?

Under Board and Product Advisory, the RuleSimple product advisor meets the founder monthly for a two hour session scheduled in advance. The session focuses on the product decisions in front of the business at that time.

Is a product advisor the same as a non executive director?

No. Board and Product Advisory does not include any formal appointment as a director, and RuleSimple carries no accountability for outcomes or team management as part of this engagement. A product advisor provides judgement and challenge on product decisions, not the governance duties or legal responsibilities of a non executive director.

When should a founder engage a product advisor rather than a fractional CPO?

A founder should engage Board and Product Advisory when the business needs an external sounding board for product decisions rather than an operating role. A Fractional Chief Product Officer suits a business that needs the product leadership role actually held on a weekly basis, while Board and Product Advisory suits a founder who has product leadership in place already but no peer to test decisions against.

Ready to talk it through?

Get in touch to discuss whether board and product advisory is the right fit for where the business is now.